Programmatic Campaign Manager - Singapore - Ambition

Ambition

Verified Company

Singapore

3 weeks ago

Posted by:

Wei Jie

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Description

Job details:

Posted 17 February 2023

SalaryS$ S$ per annum

LocationSingapore

Job type Permanent

DisciplineSales & Marketing

Reference263264_

My client is in the digital marketing industry. They are looking to hire a
Programmatic Campaign Manager to join their growing team in Singapore.

This role would have you be responsible for media management across campaigns to ensure media strategies are implemented and executed.

You shall be utilizing your creative and analytical skills, along with performance media capabilities across difference industries and verticals to provide the best insights to your clients.

Your responsibilities will include:

Analysing campaigns to gain/highlight insights on areas of improvement for the client's campaign
Manage campaigns from kick off to optimization and wrapup and work together with media planning teams on campaign execution and troubleshooting
In charge of developing and communicating strategic recommendations to clients
Working alongside the Analytics Team to provide monthly reports, trends in business and strategies to optimize campaigns for KPIs
Build and maintain close relationships with media clients, in addition to delivering clear deliverables that exceed their expectation
Liaise with stakeholders at different levels in the programmatic planning process

Key Requirements

Minimum 34 years of
handson programmatic experience:
Solid understanding of media optimization and analytics and knowledgeable in A/B testing, inferring insights from raw data and presenting to clients in a straightforward way
Technical skills in Excel (including pivot tables) is important
Knowledge of tools like Google Campaign Manager, programmatic tools like The Trade Desk, Basis, MediaMath, etc. that enable media/campaign tagging and tracking, will be an added advantage
Basic understanding of tools such as Lumina, Prisma or Google Analytics would be a plus