Travel Retail- Consumer Insights Intern - Singapore - Shiseido
Description
Date:1 Mar 2024
Location:
Singapore, 01, SG
Company:
Shiseido
MAIN PURPOSE
Reporting directly to the Consumer Insights Manager, you will be responsible for working with the broader Consumer & Market Intelligence (CMI) team to deliver impactful research solutions to internal stakeholders.
Through this internship, you will be given hands-on opportunities to be involved in key research projects to learn and understand the process of qualitative and quantitative analysis.
You will also be exposed to a diverse range of learning opportunities to develop both your technical and soft skills, as well as exposure to agency and internal stakeholder management.
KEY RESPONSIBILITIES
- Assist in the setup, collection, and organization of research data with team support, including material design and script / data checks.
- Support in the development of yearly brand equity reports to ensure clear and concise outputs to stakeholders.
- Collaborate with agencies to support on project deliverables, as well as to communicate updates to internal stakeholders on project status.
- Work with the team on consumerfocused projects in reporting e.g., contribution to slide development, sharing of perspective in data/narrative analysis, etc.
- Assist in daytoday vendor management and adhoc research tasks, e.g., desk & secondary research, etc as required.
- Propose and plan for new internal projects to drive consumercentricity within the organization.
SKILLS & REQUIREMENTS
- Undergraduate or Postgraduate majoring in Business, Economics, Marketing, Communications, Psychology or equivalent.
- Interest in market research, consumer insight research or behavioural research.
- Strong command and fluency in English, both spoken and written. Self
- Positive, enthusiastic and collaborative cando mentality.
- Excellent communication skills with the ability to clearly articulate ideas.
- Organized and meticulous with strong project management capabilities.
- Proficient with Microsoft Office, especially Excel and PowerPoint.
Job Segment:
Communications, Marketing Communications, Quantitative Analyst, Intern, Market Research, Marketing, Data, Entry Level
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