Marketing Manager - Singapore - SWAT Mobility Pte. Ltd.
Description
Overview
At SWAT Mobility, our mission is to organize the movement of cities.
We believe that technology will change how we move, and that our Core Mobility Engine has the power to fuel the transformation of the mobility and logistics sectors.
SWAT is growing quickly and operates in Singapore, Japan, The Philippines, Thailand, Vietnam, China and Australia. We are tackling some of the most challenging transport/logistics problems in the world's most congested cities.
The Marketing Manager will be responsible for developing and executing the overall marketing strategy to drive brand awareness and generate leads in our key markets Singapore, Japan, the Philippines and Thailand.
- Develop and execute the overall marketing strategy for key markets in Singapore, Japan, the Philippines and Thailand
- Lead campaigns and initiatives to drive brand awareness and generate leads
- Analyze and report on the effectiveness of initiatives, and adjust strategies as needed
- Manage the overall marketing budget and spend across key markets
- Coordinate and execute marketing activities, including events, content, PR, advertising, and targeted campaigns
- Manage all externalfacing assets and communications, coordinate with media, external stakeholders, and business partners
- Grow the company's social media presence on LinkedIn and Facebook by uploading relevant and engaging content
- Manage vendors for the production of deliverables and ensure initiatives align with business objective
Requirements:
- Bachelor's degree in marketing, communications, or a related field
- 35 years of B2B marketing experience
- Proficiency in marketing and analytics tools such as Google Analytics, Pipedrive (CRM), LinkedIn & Facebook campaign managers, Mailchimp
- Strong written communication skills, with experience creating and editing content
- Ability to work collaboratively with crossfunctional teams, including sales, product, and design
- Selfstarter with a strong sense of ownership and accountability, able to manage multiple projects simultaneously and prioritize effectively
- Organized with a keen eye for detail
- Design & video editing skills are a plus
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