Inbound Marketing Lead - Singapore - Aspire

Aspire

Verified Company

Singapore

3 weeks ago

Posted by:

Wei Jie

beBee Recruiter

Description

Aspire is the leading all-in-one finance operating system for growing businesses in South-East Asia.

We are on a mission to reinvent business finance for a new generation of entrepreneurs and business owners, empowering startups to realise their full potential.

Founded in 2018 by former Lazada founders and executives,
Aspire has raised over USD 200M+ across equity and debt from world-class investors. To power our solutions we have partnered with some of the best companies in the world such as Visa and Wise.

In 2020 we were awarded
Hottest Startup by Singapore Business Review and
Finalist MAS Fintech Awards, and in 2021 were named in
LinkedIn's Top 5 Startups to work for in Singapore.

You will be amazed by the energy and experience of our team. We are a team of ex-entrepreneurs, ex-founders, and high-achievers with international backgrounds. We team up to reach the highest standards in what we do, and don't take NO for an answer.

We are expanding rapidly.

Are you a top talent? Are you passionate about entrepreneurship? Join us and make an impact in the fintech space.

About the role:

As the Lead for Inbound Marketing you'll play a key role in growing Aspire.

You will be responsible for the execution of the inbound marketing strategy, where you'll oversee the regional acquisition of both self-serve customers and higher-value leads for our sales teams.

You will own and develop our acquisition channels, content production, and website.

What will you be doing?:

Drive regional acquisition by setting targets and measurements, then executing by managing country inbound marketers to align on localised strategies and initiatives
Managing and coordinating regional content and marketing operations to support the overall commercial team
Work closely with sales, conversion, brand, and product teams to optimize acquisition via an active and process driven feedback loop
You will be the company owner of website, content production, distribution, and acquisition channels for acquiring new businesses, and the processes associated with each ownership

What will you need?:

years of B2B marketing experience, preferably in a tech startup

Highly process driven, analytical, and conscientious
Ability to understand user needs and craft exceptional user narratives with clarity
A decent level of technical marketing knowledge and marketing tools
You should be a handson, growthmindset, target and deadline driven teamplayer