Marketing Executive - Bedok, Singapore - Canatec Pte Ltd

Canatec Pte Ltd
Canatec Pte Ltd
Verified Company
Bedok, Singapore

3 weeks ago

Wei Jie

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Wei Jie

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Description

Responsibilities

  • Take initiative to create & update marketing materials such as product catalogue, track record,
white papers, case studies, technical proposals, presentations and company profile

  • Formulate annual marketing schedule and keep track of the plans and programs
  • Build
product brand awareness, increase customer engagement via social media platforms and website queries,
generating new leads

  • Suggest and recommend effective utilisation of budgets for campaigns and provide
expected ROI including marketing reports and analytics of the recommended implementation

  • Compose and post online content on the company's website & social media platform
  • Have good basic knowledge of how each product the company carries
work - in order to better facilitate good copywriting

  • Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.)
  • Prepare and conduct products & services presentation
  • Prepare training materials
  • Create, track and maintain customer database utilise database for suggested social marketing
campaigns or physical events / exhibitions

  • Organise and manage trade fairs, exhibitions and events
  • Providing presale and administrative support to sales team
  • Responsible for lead and database management update database with post event
leads for future leads generation

  • Undertake daily administrative tasks to ensure the functionality and coordination of the department's activities
  • Conduct customer survey for product & service improvement

Requirements:


  • Relevant qualifications in Marketing and Communications (Diploma minimum)
  • 23 years in marketing is required
  • Experience in social media and content management
  • Good understanding of marketing strategies and implementation
  • Experience in formulating B2B product brochures and catalogues
  • Selfdriven to pick up awareness and be up to date with current DC/IoT development
  • Extreme ownership and responsible with performancedriven mentality
  • A strong and highly creative thinker with the ability to multitask and adhere to deadlines
  • Self starter with proactive and handson attitude
  • Strong and effective communicator and reliable team player with candoattitude
  • Wellorganised with a customeroriented approach
  • Good knowledge of market research techniques and databases
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