Arista Kwek
Services provided: Copywriters , Content Writing , Brand Strategists , Content / Copywriting
About Arista Kwek:
I'm a communicator who believes that the brightest ideas are best conveyed simply. Clarity creates impact, and along with a precise strategy and flawless execution (two other integral ingredients underpinning every piece of my work), I turn your ideas into a conversation that generates buzz.
In my career as a writer, I've ventured into related fields like PR, marketing, and journalism, and am competent in copywriting (print, digital, SEO), proofreading, and campaign creation.
Although my primary medium is words, I love melding design and copy by constantly teasing the ways each can reinforce the other; in my spare time I feed this love through photography to experiment with new ways of creating narratives.
Experience
Freelance Content Writer & Branding Strategist
Current
- Content writing for hospitality and lifestyle clients (IHG, Singapore Airlines, d+a, Epicure Asia)
- Branding and content strategist for clients from lifestyle sectors
Copywriter at TurtleTree
September 2021 - March 2022
- Conceptualising and executing branded content across brand's social media channels
- Building brand identities for parent brand and sub-brands
- Crafting strategic communication materials targeting B2B sector, investors, and media outlets as communications lead
- Spearheading company's SEO-optimised editorial content
Writer at Spafax Singapore
Oct 2019 - September 2021
- Writer and proofreader for in-house lifestyle publications (print and digital)
- Project lead for conceptualising and executing clients' app content
- Website copywriting
- Crafting scripts for in-house video productions
- Social media account content creation and management
Junior PR Account Executive at Gastro-sense
Apr 2019 - Oct 2019
- Creatively communicating F&B clients' brand message to media
- Developing best practices for communicating with the public and local media networks
- Social media accounts monitoring and content creation
- Crafting strategic communication plans
- Press release writing
- Hosting and engaging media to introduce them to clients' products
Education
Graduate of Linguistics and Multilingual Studies from Nanyang Technological University (First-Class Honours)
Professionals offering similar services to those of Arista Kwek
Professionals in the same Marketing / Advertising / Public Relations sector as Arista Kwek
Professionales offering Copywriters services
Professionales offering Content Writing services
Professionales offering Brand Strategists services
Professionales offering Content / Copywriting services
Jobs near Singapore
-
Senior Sales Manager, Carrier
3 weeks ago
Nityo Infotech Singapur, Singapore $80,000 - $120,000 per yearMore than 5 years' experience in APAC for Telco/IT industry · • Understanding of up-to-date advanced technology solutions for Carrier, Data Centre Interconnect, Clouds, Multi Clouds and Remote peering and Value-added voice solutions. · • Existing relationships with major carriers ...
-
project manager
18 hours ago
PEOPLE PROFILERS PTE. LTD. SingaporeRoles & Responsibilities · • Remuneration package: $6,000 to $7,500 Basic + Excellent Variable Bonus · • SINGAPORE Civil Engineering Construction project · • Reputable Construction Company · • Must possess Civil Engineering Degree recognized by PE BOARD or 8 years HDB project exp ...
-
Engineering Manager
1 month ago
DYSON OPERATIONS PTE. LTD. Singapore $120,000 - $180,000 per yearRoles & Responsibilities · About us · Dyson products are world class, utilising technology in different ways and pushing performance ever higher with each new generation of launches. Our technical engineering teams play a pivotal role in the product development cycle by managing ...