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Catherine Leck
$80 / hour
Approximate rate

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About Catherine Leck:

I am proficient in Adobe Photoshop, Illustrator, InDesign, Premiere Pro, Figma and Capcut. I am well-versed in branding, graphic design and web design and am an effective communicator; able to conceptualise creatively and explain my design choices. I am experienced in Wordpress, EDM, and am able to do basic HTML coding. I have over 15 years of experience both on agency and client side. I am looking for freelance opportunities currently.

Experience

Design & Marketing Manager

HERA Bathroom Pte Ltd

1 Nov 2021 - 15 Dec 2022

  • Design product catalogue brochures, ad-hoc creative assets like red packets, company mascot, etc
  • Conceptualise and produce informative video contents for social media (IG, FB, YouTube, LinkedIn)
  • Revamp and design HERA Bathroom’s E-commerce website
  • Key liaison for engaging social media influencers
  • Key liaison for company roadshows
  • Develop digital marketing strategies, allocate and manage marketing budget on Google Adwords and ad buy on FB & IG

 

Corporate Communications Manager

Metropolitan YMCA Singapore

19 June 2018 - 27 Aug 2021

  • Ensure brand consistency in all communications
  • Design and produce monthly EDM
  • Conceptualise, film and produce testimony videos, inter-department videos, and fundraising videos
  • Conceptualise and design monthly promotional poster for MYMA’s F&B arm
  • Conceptualise and design MYMCA’s annual report
  • Design and produce MY World’s corporate website
     

Creative Designer

Nantong Stalford International School (China)

Aug 2015 - 24 June 2017

  • Design and brand NSIS and its subsidiary, NSIS International Pre School
  • Write the art curriculum for entire school of students age range from 5 to 16 with accordance to the International Baccalaureate® curriculum requirements
  • Conceptualise, film and produce marketing videos
  • Conceptualise and design marketing brochures
  • Training students to use Adobe’s products under their digital design co-curriculum activity

 

Freelance Designer

2009 - 2015

  • Branding, Graphic Design, Web Design
  • Built Erdinger Singapore’s social media presence from ground up (Twitter & Facebook, 2010 - 2013)

 

Creative Director

2008 - 2009

Elzeno Pte Ltd

  • In charge of conceptualising and designing all branding projects and web projects

 

Visual Designer

Visual Studio Singapore Pte Ltd

2007 - 2008

  • Design large format prints for events
  • Design 3D event space with 3D Studio Max

 

Interactive Designer

Yolk Pte Ltd (later on, part of Grey Group)

2006 - 2007

  • Branding
  • Web design
  • Digital illustrations for interactive applications

 

 

Education

Diploma in Digital Media Design (specialising in Interactive Media Design)

  • Nanyang Polytechnic
  • Class of 2006

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