Lam Ka Yee

As someone who has been in the digital media field for the past 8 years, I have been exposed to many opportunities in my church and past internship experiences.

I believe that my professional background and passion for media make me who I am today. I also thrive in high-pressure and fast-paced situations, striving for positive results by applying my strong problem-solving skills and creativity. 

Further, I possess expertise in content creation in graphics, films, articles and many more. I am able to work both independently and in a team. I have strong leadership and self-discipline skills that has allowed me to lead many people and projects in the field. My innovation and management talents have supported my professional growth.

Marketing & Communications Intern at Keppel Land Retail Management Pte. Ltd. (May 2023 - Aug 2023)

• Liaise and work closely with external vendors such as event companies, tenants, contractors, advertising agencies, to ensure successful execution of projects and events.
• Engage strategic alliances/partnerships to grow footfall onsite and online.
• Liaise and work closely with external partners to form strategic partnerships and garner sponsorship opportunities for the mall.
• Liaise and work closely with tenants for promotions and events to promote the mall.
• Support all Marcom projects such as development of smartphone app, loyalty program.
• Prepare and manage marketing materials such as website and signages.

Undergraduate at Nanyang Technological University

• TikTok Student Ambassador →  Working alongside with NTU Office of Admissions Marketing team under the Work-Study Scheme to curate content promoting NTU on Tiktok
• Residential Education (Hall 5) → Main committee member under Hall 5's Anniversary Party Committee (Creative) + Sub-committee member under Hall Council (Social)
• School of Electrical and Electronic Engineering → Sub-committee member under EEE Club (Relations)