
Marie Thio
Marketing / Advertising / Public Relations
About Marie Thio:
With over 14 years of experience in business development, sales, and marketing communications across real estate, banking, and hospitality sectors, I bring a unique combination of client-centric sales and brand-building expertise. I am a team player and at the same time able to work independently to achieve results. My personal motto is to under promise, over deliver.
I was previously a top-performing mortgage specialist at Citibank and earned awards for my ability to build strong client relationships, provide tailored loan advisory, and close deals efficiently. I consistently come in top 7 on my mortgage platform yearly. I am comfortable connecting with people and negotiating with them (contract and terms). I am good at sourcing for leads and converting them.
My background also includes serving as a Marketing Communications Manager in a hotel group’s corporate office, where I led media engagement, initiated marketing campaigns, and managed projects including overseas shoots and programmes. This blend of strategic marketing and hands-on execution has equipped me with the versatility to drive growth as well. Prior to that I also held other marketing positions that promote destinations and attractions.
I am excited to explore opportunities where I can leverage my strengths in sales, relationship management, and strategic communication to contribute meaningfully to your organisation.
Experience
Citibank Dec 2020 – Mar 2025
Mortgage Specialist
• Meeting KPIs – top performer
• Provide loan advisory to customers
• Excellent customer service
• Manage and source for new leads
• Negotiating with customers on packages and terms
• Meeting with customers to present and go through offer letters
• Develop strong partnerships with internal partners, agents, brokers and law firms
Achievements
• Q2 2021 Top Rookie
• EXSA 2022 Silver Award, EXSA 2023 Silver Award
• 2022 Top 4 performer (by revenue achieved over target)
• Q4 2022 Top Mortgage Sales Award
• Hit a personal best record of 15mil revenue in Dec 2022 (500% revenue over target)
• Consistently came in top 7 of the mortgage platform yearly
The Residence by Cenizaro Mar 2017 – Dec 2020
Marketing Communications Manager
- Planning and booking of travel itinerary – overseas familiarisation trips
- Worked closely with creative agency to develop and print resorts collateral
- Develop messaging for resort in-house letters and materials
- Project-in-charge for working with digital marketing agency - SEO & PPC campaigns
- Worked closely with PR agencies in global offices – images, updates, press releases, media visits
- Website content management - promotions, image library, translations, press clippings
- Crisis management
Achievements
- Launched websites for our new resorts The Residence Bintan and The Residence Maldives at Dhigurah
- Successfully led video shoot and photo shoots at our resorts
- Led a media familiarisation trip for distinguished journalists from the UK at our new Maldives resort
Bintan Resorts International Jul 2014 – Feb 2017
Destination Marketing Executive
- Implemented strategic marketing plans for India and Singapore (education and expat) markets
- Organised roadshows at country clubs to attract the expat market
- Carried out trade missions overseas and participated in trade fairs that promote the destination
- Executed marketing initiatives with partners (TripAdvisor, CAG, SQ, travel agents, resorts)
- Business development activities – conducted sales calls and product updates to travel agencies
- Planned familiarisation trips in Bintan for schools and travel agents
- Content management – website and social media platforms
Achievements
- Initiated a bloggers media familiarisation trip to market and launch the new EcoVillage programme
- Was the lead for the Halal Certification project – to get resorts, F&Bs, amenities and attractions Halal certified
Underwater World Singapore May 2013 – Jul 2014
Marketing Executive
- Market research for portfolio’s regional trends (Indonesia, Malaysia, Thailand & India markets)
- Conducted sales calls to travel agencies to understand market trends and collaborate for joint promotions
- Sourced for new accounts and businesses
- Cros selling products
- Account servicing and development of schools, corporate and travel agents’ accounts
Achievements
- Initiated the launch of the company’s social media page
- Top Coral Club Memberships sales for August and September 2013
Standard Chartered Bank (Price Solutions) Aug 2012 – May 2013
New Business Manager, Residential Mortgage
- Pro-actively sourcing for new accounts
- Keeping abreast of market trends, competitor offerings and policies
- Building strategic alliances and relationships with stakeholders
Achievements
- Hitting an average of 125% of sales during rookie months
- Achieving high standards of customer satisfaction and service quality
TTG Events May 2011 – Apr 2012
Event Executive
- Content creation for newsletters
- Maintaining partnerships and sourcing for new ones
- Media Management - Media Team Lead across all 4 Regional events
Achievements
- Expanded Media partnership portfolio by approximately 15%
- Successfully attending to enquiries efficiently and was tactful in handling of complaints
Education
RMIT - Business Management
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