Group Marketing Executive - Singapore - Sultans Capital Pte Ltd

Sultans Capital Pte Ltd

Verified Company

Singapore

1 week ago

Posted by:

Wei Jie

beBee Recruiter

Description

About Us

Sultans Capital is a home-grown men's grooming group in Singapore with 11 outlets across 5 brands and over 80,000 customers served and counting, We prides ourselves in providing premium grooming experiences which combine our passion and inspiration for men's grooming with first class customer service.

As we continue on our journey to become the leading men's grooming company in Southeast Asia, we are looking to add to our devoted team of over 40 employees and counting.

Why Join Us?

Basic salary from $25xx onwards.
Medical benefits and staff benefits provided.
CPF contributions
Established leader in the barbering industry in Singapore.
Teamdriven environment, where you can perfect your skills amongst the best teammates.
5 day work week.

Digital Marketing:

Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Provide creative ideas for content marketing and update the website
Collaborate with designers to improve user experience
Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Webtrends etc.)
Acquire insight in online marketing trends and keep strategies up to date
Maintain partnerships with media agencies and vendors
Managing and retaining relationships with existing clients
Writing business proposals
Negotiating with stakeholders
Run online campaigns
Use existing customer data to run digital segmentation and strategy

Marketing Strategies:

Assist to implement and execute strategic marketing plans
Design marketing plans
Identify key trends of the company's target clientele and the opportunities to reach this audience

Branding and Positioning:

Use existing branding assets to widen the reach of the brand locally and internationally
Work with our existing branding, Public relations and social media marketing agencies to create strategies for events or outreach
Executing and/or supervising the execution of such strategies alongside such agencies
Recommend, plan, and execute companywide marketing strategies
Engage and grow our online audience through our social media platforms
Preparation of media kits and marketing communication materials for distribution through various channels

Business Development:

Developing growth strategies and plans
Having an indepth knowledge of business products and value proposition
Researching business opportunities and viable income streams
Following industry trends locally and internationally
Assist in conceptualizing and executing new Corporate Social Responsibility (CSR) projects
Assist in the development of brand content and material for use across all communication channel
Assist with operations and value add to the existing customer service experience

General

Monitor, analyze and optimize our marketing efforts
Create content for press releases, articles, and graphics as and when is needed
Track, measure, and analyze all initiatives to report on effectiveness and Return on investment on each campaign

Job Requirement