CRM Manager - Singapore - EA RECRUITMENT PTE. LTD.

EA RECRUITMENT PTE. LTD.
EA RECRUITMENT PTE. LTD.
Verified Company
Singapore

1 week ago

Wei Jie

Posted by:

Wei Jie

beBee Recruiter
Description

Local MNC:

-
Basic $ $ AWS + Variable Bonus:


  • Excellent Welfare and Benefits + Career progression:
-
Working location: Tai Seng:

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Working Hour: 9am - 6:30pm:

  • **Working Days: Monday
  • Friday

Responsibilities:


  • Plays the main role of managing the business's daytoday consumer relations protocols and CRM segmentation.
  • Advance the CRM strategy of the Group via managing internal and external stakeholders. This will include internal strategic coordination with Marketing, Customer Service and E-Commerce teams, as well as management of vendors
  • Driving CRM initiatives and overseeing execution of CRM Campaigns
  • Structures CRM activities with a view of maximizing KPI improvement, ROI, and business impact.
  • Oversees and coordinates the implementation of new CRM tools
  • Develop, evaluate, and redesign members' loyalty program to enhance retention rate
  • Working with IT and CRM vendor to manage CRM system and data warehousing
  • Lead an efficient and structured processes to maintain a high level data hygiene within the CRM database and communications infrastructure
  • Performs consumer Journey Mapping and analyses business touchpoints in order to increase the business's commercial opportunities. Define and manage the overall group's data management strategy

Requirements:


  • Degree in Business Administration / Mass Communication or equivalent with at least 7 years of relevant experience Working in FMCG, retail or beauty industry will be an advantage
  • Work experiences and job responsibilities
  • Current and Expected salary
  • Reason for leaving
  • Date of availability
  • Education background
CHENG JAU WEI (R

EA Recruitment Pte Ltd

EA License No: 21C0492
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