Marketing Manager - Singapore - MINYUELOU PTE. LTD.
Description
**Job Description- Identifying, interpreting and capitalizing on emerging social media trends / technologies to enhance member satisfaction with online platforms
- Work closely with both internal and external stakeholders to strategies, develop and launch relevant online engagement tools/initiatives to the target audience so as to ensure continually optimize paid digital media to support brand, traffic and engagement KPIs
- Manage project team and the team's progression, conduct existing and post-campaign content updates, analyze result and effectiveness
- Manage brand/Company's presence and engagement on different social media platform in terms of overseeing, producing and optimising online content to augment company's offerings and mission.
- To perform/execute design/visual layout/editing duties of various artwork.
- Conduct social media analysis, competitive research, conversation management and web behavior analysis.
- Establish and analyse data (both existing and potential customers) so as to develop new marketing proposal to retain existing and expand new customer base.
- To track success of social and media initiatives and to prepare management reports
- To collaborate and work closely with the channels business partners and vendors to secure business cooperation opportunities
- Create SEO, SEM, PPC ads
- To manage issues/crisis communication with regards to the social and digital media platform
- Excellent command in written and spoken for both English and Chinese (in order to liaise with Chinese speaking associates)
- Equipped with strong knowledge in above-mentioned duties (such as social media marketing, SEO keyword analysis and etc
- Good communication skills including ability to present designs to present your designs and sell your solutions to various stakeholders as well as to solve problem creatively and effectively
- Motivated and enthusiastic in all things digital with prior implementation experiences with the ability to work on his/her own as well as part of a team
- Meticulous and detail-oriented, with the ability to work in high pressure environment
- Able to multi-task and work independently under mínimal supervision
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