Digital Sales Acquisition Lead - Singapore - Hudson Singapore

Description

THE COMPANY

One of the world's renowned financial institutions is hiring a seasoned digital sales and marketing professional to drive digital acquisition and channels optimization across it's B2C business.

THE ROLE

• Develop data-backed strategies that drive digital sales, and implement best-in-class practices across paid and owned channels.
• Manage the entire funnel from paid/owned media campaign optimisation, developing journeys, re-targeting, to AB testing, extracting data etc.
• Leverage on digital tools to optimise digital journeys and touchpoints to minimise drop-off and improve conversion rates.
• Monitor and analyze campaign performance using various analytics tools, providing regular reports and actionable insights to stakeholders.
• Collaborate with cross-functional teams to ensure seamless user experiences across all digital touchpoints, including the website, mobile app, and other digital properties.

REQUIREMENTS

• At least 12 years of experience in commercialising digital marketing in financial services.
• At least 5 solid years of experience in digital sales and marketing within banking.
• Experience with running paid media and performance marketing.
• Influential and a people person, you are strong in interpersonal skills and stakeholder engagement.
• Familiar with Google Analytics and the full suite of Adobe.
• Excellent analytical skills, with the ability to derive insights from data and make data-driven decisions.
• Strong project management skills.
• Strong verbal and written communication.

BENEFITS

• Good working environment and culture
• Part of high performing team
• Exposure to business partnering with senior internal/external stakeholders

To submit your application, please apply online using the appropriate link below or email your CV in Microsoft Words format to Your interest will be treated with the strictest of confidentiality.

Weetheng HENG
Reg. #: R
Hudson Global Resources (Singapore) Pte Ltd
EA Licence #: 23C2056

Privacy Statement
Data collected will be used for recruitment purposes only. Personal data provided will be used strictly in accordance with the relevant data protection law and Hudson's personal information and privacy policy