Brand Executive - Singapore - POND TREASURE PTE. LTD.

Description

Roles & Responsibilities

Job Responsibilities:

• Conceptualize, manage and execute plans to build and elevate the brands and drive the company's business objectives
• Assist the Marketing Manager and internal departments to implement, and manage marketing plans from conceptualization to execution including brand positioning, market intelligence, pricing, promotion and advertising opportunities, product value propositions, content creation, and launch execution of new products
• Work with ATL, Media, Digital and Public Relations agencies, external media partners, and suppliers to drive smooth integration and execution of plans to meet companys ' objectives and deliverables
• Manage day-to-day activities associated with all marketing efforts, including project management, creative development, cross-functional implementation, new product development, campaign, and budget tracking and reporting as necessary as related to brand development and performance

Job Requirements:

• Minimum 2 years relevant experience in marketing /branding, with a focus on brand messaging and strategy
• Hands-on and able to work with minimum supervision
• Strong sense of business ownership and capacity to take initiatives
• Pleasant personality and a good team player
• Good interpersonal and communication skills
• IT savvy and competent in Microsoft applications