Manager, SEO - Singapore - Hilton

Hilton
Hilton
Verified Company
Singapore

5 days ago

Wei Jie

Posted by:

Wei Jie

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Description
Manager, SEO - Asia Pacific (12 months' contract)


The SEO team manages four pillars of Search Engine Optimization (technical, content, global, local) to grow natural search visibility in search engines and maximize channel performance for Hilton's portfolio of brands.


You will be the in-region representative of the SEO team by supporting regional teams with strategies to increase natural search traffic and conversion to Hilton's primary global website.


What will I be doing?
As the Manager, SEO - Asia Pacific (APAC), you will be responsible for performing the following tasks to the highest standards:

  • Be the in-region representative of the SEO team and manage shared business needs between stakeholders
  • Have extensive experience in SEO (agency or inhouse) with an understanding of on/off page and a track record of successful SEO auditing, campaigns, local listings management, and strategy to enhance channel performance
  • Communicate channel priorities and overarching SEO strategy principles to support inregion initiatives
  • Define plans, be collaborative, and have the ability to break down complex SEO topics for nontechnical audiences
  • Identify opportunities that have regionspecific impact to natural search traffic and conversion in markets

What are we looking for?


A Manager, SEO - APAC, serving Hilton Brands is always working on behalf of our Guests and working with other Team Members.

To successfully fill this role, you should maintain the attitude, behaviors, skills, and values that follow:


  • Deep understanding of SEO best practices, research, content creation, and optimization for global audiences
  • A proactive, selfstarter with strong verbal and written communication skills that can manage multiple projects
  • Have initiative to resolve issues effectively and seek opportunities to improve existing processes
To fulfill this role successfully, you should demonstrate the following minimum qualifications:

  • BA/BS Bachelor's Degree
  • Experience in multiregional SEO strategy and knowledge of consumer nuances within region
  • 3 to 5 years in a SEO marketing roles and experience running seasonal campaigns
  • General understanding of website crawling, redirects, etc.
This position would benefit from you being able to demonstrate the following capabilities:

  • Experience with SEO tools like, seoClarity, SEMRush, Google Search Console
  • Experience using business tools such as Adobe Analytics, Google Search Console, AirTable, JIRA
  • Experience optimizing businesses within superapps

What will it be like to work for Hilton?


Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels.

For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands.

Our vision to fill the earth with the light and warmth of hospitality unites us as a team to create remarkable hospitality experiences around the world every day.

And, our amazing Team Members are at the heart of it all

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