Integrated Marketing Executive - Singapore - TECHTV NETWORK PTE. LTD.
Description
INTEGRATED MARKETING EXECUTIVE (DIGITAL & SOCIAL MEDIA)
Here's a chance to be part of a vibrant start-up culture that is driven by passion to impact the world of Asian esports to a global audience.
Join TechStorm as our _Digital Ambassador _to drive our brand further to 100 million esports and tech fans across the world.
Responsibilities:
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Grow our social media presence across all digital channels
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Collaborate with agencies and other vendor partners
Must-have skills sets
5 years' experience in the following:
- a) SEO and SEM
- c) Event marketing
- d) Content marketing
- f) Mobile Marketing
Knowledge of the tools such as:
a) Hootsuite
b) Tweetdeck
c) Facebook Insights
d) Twitter analytics
e) Google analytics
Basic design skills, with experience in using the following or similar:
a) Adobe Photoshop/GIMP/Canva
b) Adobe Illustrator
c) Adobe PageMaker
d) MS Powerpoint
- Basic knowledge of html coding for website management is preferred
- Experience in media industry and event marketing is preferred
- Proven track record of good project management skills, KPIs delivered Business or Marketing degree or equivalent strong written and spoken skills in English language plus one Asian vernacular
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