SEO Content Manager - Singapore - WISE ASIA-PACIFIC PTE. LTD.

    WISE ASIA-PACIFIC PTE. LTD.
    WISE ASIA-PACIFIC PTE. LTD. Singapore

    2 weeks ago

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    Description
    Roles & Responsibilities

    Job Summary: The role of the SEO Content Manager - [Region] is to take ownership of the growth strategy for the SEO Content channel in a particular region. You'll lead a team of Specialists who operate locales within your region. And you'll create, iterate and deliver a long term plan for growth.

    Goal: The objective of this role is to generate sustainable growth in your region by supporting existing locales and launching new ones within our economic constraints

    KPIs: We can measure success in many ways, and I encourage you to discover new and better ways to do so. In the meantime, here's the metrics that'll inform the actions and projects you take on

    • Performance: Region MNC and registrations
    • SEO metrics: Region organic traffic growth
    • Region economics: Region payback and growth

    Responsibilities:

    • Generate new customers for Wise in your region
    • Lead, coach and mentor a team of Specialists and challenge them to reach their objectives
    • Work with the SEO Content Lead to create a hiring plan for your region
    • Work with the specialists in your team to ensure locales operate within payback
    • Own channel reporting at a regional level and ensure locale reports are insightful
    • Structure and coordinate the planning and retro cycle for your region
    • Be the point of contact for our channel in regional meetings and with PMMs, PMs etc
    • Create a long term vision and plan for your region, which is delivered in quarterly plans
    • Identify tests or opportunities for growth within your region, executing to achieve them
    • Know our product (features, launch timelines etc) and customers in your region
    • Set realistic targets for your region and inspire and motivate your team to achieve them
    • Ensure your region achieves forecast performance
    Tell employers what skills you have

    Plan
    Planning
    SEO campaigns
    Growth Strategy
    Projects
    Channel
    Economics
    Strategy
    engage customers
    SEO