Marketing Manager - Orchard, Singapore - Web3re Technologies

Description

• Codevelop annual and multiyear brand strategies and business plans to ensure clear alignment on the Brand Architecture, Positioning and global growth strategies
• Using market research, you will be responsible to engage a global audience and grow our brands by identifying suitable target markets and audiences.
• Responsible for providing market and competitor reports to the management and determine on the best course of action on current trends.
• Through working with 3rd party agencies, partners, you will be responsible to grow, manage and maintain our diversified group of audience across all available media outlets and internal channels.
• Drive the execution of gotomarket plans, including direct, online and offline advertising, sales, exhibitions and promotional activities.
• Identify and work with suitable content creators to extend our reach and expand our brand
• Work closely with the tech team to obtain first hand updates on our Metaverse and use it to communicate to and engage our audience in an effective and timeline manner.
• Effectively manage and maintain relationships with 3rd party agencies, partners and suppliers.

• Bachelor's degree or equivalent work experience is required
• Minimum 5+ years of brand management and/or marketing of Platforms and services
• Ability to provide input on portfolio strategy for a category, including local nuance on global brands and regional / local brand outlook
• Ability to lead integrated brand strategy (positioning, innovation, occasions, and general competitive opportunities) and brand creative strategy (creative ideas and execution)
• Deep consumer understanding and strong analytical skills, with a grounding in insights and analytics

• Leadership
• Media Planning
• Creative Development
• Marketing Objectives
• Consumer Segmentation
• Digital Media Strategy
• Marketing Strategies
• Competitive Market Analysis
• Brand Positioning
• Social Media Strategies
• Problem Solving
• Brand Architecture
• Channel Management
• Team Management

• Day shift
• Monday to Friday

• Performance bonus