Senior/Principal/ Executive, Marketing Communication - Singapore - DEFENCE COLLECTIVE SINGAPORE LTD.

Description

Roles & Responsibilities

JOB DESCRIPTION

THIS IS A 2-YEARS RENEWABLE / CONVERTIBLE CONTRACT ROLE.

The Marketing Communication Principal Executive is responsible for supporting the development and execution of communication initiatives, with a focus on media relations and social media, as well as public engagement.

The candidate will be a key member in the Marketing Communication and Public Engagement team of Defence Collective Singapore (DCS); as a brand custodian of Singapore Discovery Centre, Singapore Navy Museum and upcoming brands to be subsumed under the DCS umbrella.

Responsibilities:

• This role will work closely with the Assistant Director to drive media and influencer engagement and manage social media platforms with engaging content.
• Media Relations
• formulate and execute communication strategies and plans in support of DCS' communication objectives: to strengthen brand/public image and the alignment to organisational mission of championing the Singapore and defence story.
• Build and maintain good relations with the media from both traditional and social media platforms and manage the preparation of media materials.
• Social Media - Strategise data-driven communication, manage social media channels for the brands under DCS. That includes content creation, follower engagement and data analytics to measure effectiveness.
• Build and execute social media strategies, generate and publish daily content, optimise DCS brand pages on various platforms, moderate user-generated content and analyse social data.
• Public Programming - To develop engaging and impactful public programmes for young families/youth.
• Stay up-to-date on the latest trends in digital marketing and social media.

Requirements

• Bachelor's degree in marketing, communication, or a related field.
• Min 3-5 years of experience in marketing communication, with a focus on media relations and social media.
• Good command of the English language. Proficiency in a second language will be an added advantage.
• Strong understanding of social media platforms, and competent in editing photographs and short-form videos.
• Excellent writing and verbal communication skills.
• Ability to work independently and as part of a team.
• Excellent organisational and time management skills; meeting tight deadlines and work under pressure.
• Great attention to details; with a flair for aesthetics.
• Adequate knowledge on Adobe Creative Cloud software.
• Competent with a strong marketing acumen, result oriented and loves to create content for social media.
• Creative, cheerful and fun-loving

Tell employers what skills you have

marketing plan
Navy
Microsoft Excel
Social Media
Ability To Work Independently
Marketing
Event Management
Planner
Adobe Creative Cloud
Event Planning
Digital Marketing
Networking
Attention to Details
Writing
Team Building
marketing data
Writing Skills
Media Relations
Public Engagement