Marketing Manager - Singapore - INTEGRITY PARTNERS PTE. LTD.

INTEGRITY PARTNERS PTE. LTD.

Verified Company

Singapore

1 week ago

Posted by:

Wei Jie

beBee Recruiter

Our client is a well-established medical device MNC.

They are looking for a qualified manager to be in charge of the strategic planning and execution of ethical product marketing campaigns.

Responsibilities

Be in charge of the overall marketing strategy, as well as the conceptualization and execution of plans.
Gain a thorough understanding of the brand portfolio, competition, and customer needs in order to support strategy, execution, and market rollout of brand initiatives.
Work closely with crossfunctional teams to develop a solid marketing strategy, product positioning, messaging, branding, and activation.
Increase brand portfolio awareness, recommendation, usage, and purchase through active engagement with KOLs
Develop and differentiate marketing concepts, evidencebased claims, and product experience by providing compelling consumer / patient insights, including conceptualization and market research.
Creation of campaigns (for local market implementation and rollout)
Manage the A&P budget, develop forecasts and assess marketing mix of assigned products to evaluate cost effectiveness.

Requirements:

24 years of marketing experience in the pharmaceutical/medical device/consumer healthcare industry.
Strategic orientation and customer focus
Strong business partnering, team work and influential skills

How to Apply:

Consultant:
Henry Zheng

Registration Number:
R1106964

EA License Number: 17C8502