Digital Marketing Executive - Toa Payoh, Singapore - PRM Marketing Services Pte Ltd

PRM Marketing Services Pte Ltd

Verified Company

Toa Payoh, Singapore

2 weeks ago

Posted by:

Wei Jie

beBee Recruiter

Description

As a part of our aggressive growth plan to seize the current market opportunities, we are looking for a Digital Marketing Executive in CRM and Marketing Services domain to launch new products.

Key Responsibilities:

Assist the team in the development of the overall digital marketing strategy, including:
Measure and reporting marketing channels (online & offline) performance, and assess against ROI and KPI
Take lead in identifying trends and insights, enhancing spend & performance efficiency
Analyze digital marketing analytics reports and to develop optimization plans
Manage the creation of relevant and engaging digital contents, to adopt and implement where applicable
Maintaining social media presence across all digital channels
Maintaining and updating sales, marketing, and business development documentation
Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, to adopt and implement where applicable
Identify new and emerging opportunities, trends, and insights, propose for implementation where appropriate
Support the team with other BD responsibilities as required

Requirements:

Proven track record in digital marketing strategy and optimization
Strong analytical mindset & critical thinking ability
Excellent communication, writing and interpersonal skills
Good knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
Experience in managing/coordinating with 3rd party agencies
Experience in optimizing landing pages and leads funnels
Experience in setting up and optimizing Google Adwords campaigns
Experience with SAAS/ CRM/ Loyalty/ POS/ Retail Rewards programs/ Martech softwares is preferred
Able to perform well in a team environment
Able to travel when needed

Qualifications and Skills:

Min. Bachelor's Degree in Business, Marketing or related experience
At least 2 years of Digital Marketing experience preferably in IT Solutions/Technology industry
Excellent communication and interpersonal skills
Entrepreneurial attitude with the ability to succeed in a fastpaced work environment
Ability to display thought leadership and champion new ideas
Ability to prioritize and manage time efficiently