- Strengthen NTWU's digital presence by developing and executing social media content strategies across relevant platforms.
- Support the conceptualization of campaigns and digital initiatives that connect with public and younger workforce segments.
- Surface potential reputational or workforce-related issues early for internal discussion and appropriate follow-up
- Translate union initiatives and member stories into clear, impactful digital content.
- Track engagement metrics and digital trends to improve outreach effectiveness.
- Collaborate with internal stakeholders to amplify key messages related to worker wellbeing, representation and future preparedness.
- Strong writing and communication skills, with an ability to craft clear, engaging and audience-centric messages.
- Keen interest in digital media, branding and storytelling with a social or public-interest focus.
- Creative, analytical and comfortable working a fast-paced environment.
- Motivated to contribute to meaningful, real-world workforce initiatives.
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Digital Strategy - Singapore - National Trades Union Congress (NTUC)
Description
The National Transport Workers' Union (NTWU) is an affiliated union under the National Trade Unions Congress (NTUC) in Singapore, representing workers across Singapore's transport sector.
NTWU serves a broad membership of transport workers and advocate for the members' welfare and interests through collective bargaining, member welfare programs, and fostering cohesion, solidarity and professional development within the transport workers.
NTWU partners with employers, government agencies and tripartite stakeholders to address industry challenges, improve employment conditions, and pursue forward-looking workforce initiatives.
Key Responsibilities:
Requirements:
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