Marketing Manager - Singapore - LUFA MANPOWER PTE. LTD.
Description
Roles and Responsibilities:
- Develop brand and annual marketing target plan according to the company's market development strategy and sales target.
- Provide accurate industry positioning and market information feedback.
- Decompose and implement the annual brand and marketing plan to achieve the sales target.
- Adjust marketing strategies and tactics according to market changes at any time.
- Responsible for Google, FB, and social media online promotion, including account building, content writing, keyword layout, etc.
- Monitor the effect of placement, pay attention to the core keywords bidding ranking, and continuous optimization to improve the quality of keywords.
- Regularly track and analyze the effect of placement, formulate, and adjust the placement strategy, and output placement data reports.
- Complete the number of promotional inquiries, control the cost of effective inquiries, and continuously improve the return on investment.
- Pteexhibition preparation work, including the signing of exhibition contracts, construction contracts, etc., postexhibition summary work, including the organization of user information and docking, etc.
- Formulate company brand management and development strategies, and maintain and enhance the company brand.
- Managing, supervising, and controlling the company's marketing expenses, reasonably distributing the budget of each platform, and improving cost efficiency.
- Develop relevant management performance systems and supervise and check the implementation to improve efficiency.
- Organize the team to receive training on the latest work skills, product knowledge, and market knowledge.
- Complete other work related to job responsibilities and other tasks assigned by superiors.
Requirement:
- Bachelor's degree in Marketing/communications/management/ or other related fields.
- At Least 6 years of marketing or relevant work experience.
- Proficiency in Word, Excel and other office software, some expertise in photography and video, editing, and production is a plus
- High Professional Knowledge and Skills.
- Systematic knowledge of branding and marketing, knowledge of coordination, management, etc.
- Excellent organizational and coordination skills, with excellent communication skills.
- Expertise in media operations, etc., with some ability to organize and coordinate events.
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