Performance Marketing Specialist - Singapore - CHEIL SINGAPORE PTE. LTD.

CHEIL SINGAPORE PTE. LTD.

Verified Company

Singapore

1 week ago

Posted by:

Wei Jie

beBee Recruiter

Description

Established in 1973 with headquarters in Seoul, South Korea, Cheil Worldwide is one of the world's leading integrated marketing communications networks, with more than 6,800 employees globally in more than 54 offices in 46 countries.

**Performance Marketing Specialist

Responsibilities:

Support the Performance Marketing Lead in covering the overall campaign performance in SEA & Oceania
Analyse customer journey and campaign data using Analytics tools and provide insights to improve online conversions across all channels (e

g:
organic, paid search, social, etc)

Monitor and strategize paid campaigns (e

g:
Google Ads, Facebook Ads) and regularly provide actionable recommendations to clients

Track predefined KPIs and collaborate with internal stakeholders and clients to exceed goals and targets.
Provide clients with campaign reports and insights under a holistic approach, taking into account product, price, promotion and channel execution
Responsible for monthly tracking of campaign performance and delivering strategical solutions for eCommerce growth
Be proactive in communicating and putting forward new ideas, finding solutions to client's business needs, monitoring competitor activity, industry trends and bringing fresh thinking/innovation

Desired Skills and Experience

Min 3 years of hands on experience planning and executing digital campaigns either inhouse or agency, preferably in eCommerce.
Proven record of optimizing a digital media campaign.
Hands on experience in paid advertising and conversion rate optimization (including Google Ads, Facebook Ads, Programmatic DV360) and other media platforms (CRM)
Strong knowledge of Web Analytic tools (Adobe Analytics, Google Analytics)
Knowledge of eCommerce structure and operations preferred (UI/UX, SKU listing, payment, logistic, analytics)
Analytical who's able to back up their ideas and decisions with datadriven solutions
Great communication and client management skills
Understand client's daytoday needs (briefs) and work closely with the team to deliver projects in a timely and accurate manner
Excellent presentation and negotiation skills know how to sell a midlevel idea to clients, pushing back when necessary for the overall good of the project delivery
Humble, selfmotivated and a team player