Marketing Manager - Singapore - BEACH BOD FITNESS PTE. LTD.

Description

Company Overview: Beach Bod Fitness is a dynamic and innovative lifestyle brand that embodies the essence of the sun, sea, and active living. We are dedicated to helping individuals embrace their best selves, feel confident, and lead a healthy lifestyle. Our range of products and services is designed to inspire and empower, making us a leader in the wellness and beachwear industry. Join our passionate team and play a pivotal role in shaping our brand's narrative and driving its growth.

Position: Marketing Manager

Responsibilities:

• Strategic Campaign Development: Lead the conceptualization, planning, and execution of multi-channel marketing campaigns that align with our brand's vision. Collaborate cross-functionally to ensure campaigns drive brand awareness, engagement, and sales growth.
• Digital Marketing Mastery: Harness your expertise in digital marketing channels such as social media, email marketing, SEO, and SEM to drive targeted traffic and conversion rates. Monitor analytics and stay up-to-date with industry trends to optimize strategies effectively.
• Brand Storytelling: Craft compelling brand narratives that resonate with our audience and uphold Beach Bod Fitness values. Manage content creation, including website copy, blog posts, and social media content, ensuring consistency and a strong brand voice.
• Partnership and Influencer Collaborations: Identify and cultivate strategic partnerships and collaborations with influencers and other relevant brands in the lifestyle and wellness space. Negotiate and manage these relationships to expand our brand reach.