Jobs

    SEM/ Performance Marketing Manager - Singapur, Singapore - Kaliber Asia

    Kaliber Asia
    Kaliber Asia Singapur, Singapore

    2 days ago

    Default job background
    Full time
    Description

    WHO ARE WE?

    Kaliber is a performance marketing agency & consultancy composed of passionate digital marketers that offer thought leadership, world-class strategy and execution for our fast-growth clients. We take major pride in learning & development for our team, sharing over $500M experience in digital advertising. Kaliber has a diverse portfolio of clients, a team of over 30 performance experts across 6 countries and a welcoming company culture.

    ABOUT THE ROLE

    The digital marketing performance manager holds the accountability of the overall account performance and budget utilization for a portfolio of clients and ensures that the team works cohesively in developing, maintaining and optimizing performance marketing channels. Additionally, the mid-tier position is responsible in producing reports and insights along with recommending growth strategies and tactics for internal and external stakeholders. This role requires a people leader with a strong strategic mindset, experience in project management, established communication skills, a deep understanding of digital marketing disciplines (paid and non-paid) and analytical mind.

    RESPONSIBILITIES

    Management and Growth (40%)

    • Frequently monitor performance dashboard and proactively maintain performance and budget pacing
    • Measure and report performance of all channels and campaigns, and assess against goals to internal and external stakeholders
    • Contribute to the development of media plans and successful performance marketing strategies
    • Maintain complete visibility on campaign opportunities and risks
    • Provide recommendation on tactical developments and optimisations
    • Hands on campaign executions when required
    • Remain constantly updated with company capabilities and service and upgrade knowledge on digital marketing solutions so as to effectively communicate all offerings to the client

    Project Management (40%)

    • Lead and brief multiple projects relating to marketing campaigns and creative
    • Communicate internally and externally on project status
    • Ensuring and monitoring satisfactory quality of work
    • Manage and oversee the team's workload and priorities
    • Control client delivery to prevent over-servicing
    • Delegate, supervise and apply quality control on executional tasks
    • Keep up to date with promotional campaigns and proactively manage the execution

    Team Management and Development (20%)

    • Provide guidance, support, and encouragement to team members to enhance their performance and boost their motivation.
    • Coordinate and/or request trainings for the team or team members
    • Flag team shortcomings (capacity, capability and/or behaviour) to the management team and contribute in resolving team issues

    Requirements

    Qualification and Experience

    • At least 3 years of experience in client servicing and team lead capacity working in a Digital Marketing Agency
    • At least 1 year of managing multiple marketing projects
    • Bachelor's degree or equivalent experience

    Technical and Soft Skills

    • Skilled proficiency in directly managing and strategizing for Google Ads and Facebook Ads as a minimum
    • Proficiency in the following is an advantage: Google Analytics, Google Tag Manager, Google Data Studio, and Google Workspace Suite
    • Experience in using Project Management software (preferably ClickUp)
    • Excellent written and spoken interpersonal skills; with exceptional presentation skills
    • Possess leadership and people development skills

    Personality Traits

    • Demonstrates Kaliber's core values — transparent, communicative, people-centric, and possesses expertise in ones craft
    • Engages proactively within a team environment
    • Ability to use initiative and work without a high level of supervision
    • Ambition to understand the business and what drives performance
    • Excellent attention to detail
    • Ability to work in a fast-paced environment
    • Quality driven, consistently aims to uphold high standards
    • Maintains strict discretion and confidentiality
    • Ability to navigate matrixed relationships, manage numerous partners, and coordinate resources to deliver desired outcomes

    Benefits

    • Hybrid-Remote team
    • Flexible working hours
    • Fast-growing startup company
    • Friendly work environment
    • Paid time off, including sick leaves and emergency leaves
    • Provision for company-owned laptop
    • Opportunities to develop into senior management roles
    • and more

    NOTE: We are looking for candidates who are open to a hybrid, but flexible working set-up

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