Marketing Executive - Singapore - BULL INTERNATIONAL GROUPE PTE. LTD.

Description

• Bilingual in English and Chinese
• Familiar with China social media like Xiao Hong Shu, Sina weibo, Wechat, Douyin and Zhihu. Using Chinese social media tools to create and maintain the company's products and services.
• Able to develope and implemente effective SEO strategies for the improvement of organic traffic and search ranking and the maximization of ROI.
• Analysing the company's digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements.
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign's performance against the KPIs