- Responsible for the full spectrum of marketing to achieve the sales and marketing objectives of the company.
- Product marketing comprising market research, product trend and competitive analysis, understanding product unique selling points, pricing and positioning to develop, update and maintain product catalogue and sales presentation kits.
- Plan, develop and execute marketing plan including A&P campaign, trade marketing activities and events, social media campaign.
- Responsible for marketing communications including managing product image library, sales kits, samples, PR kits and point of sales materials.
- Responsible for the content development and maintenance of the company's website, e-commerce platforms, all other on-line and social media platforms.
- Effective management of marketing budget to ensure positive return on investment.
Marketing Executive - Singapore - HEALTHWORKZ PTE. LTD.
2 weeks ago
Description
Roles & ResponsibilitiesHealthworkz Pte Ltd is a leading fast moving consumer goods (FMCG) company based in Singapore with core business in brand management, distribution and wholesale of consumer goods with a strong presence in Asia. We manage a comprehensive product portfolio comprising global brands across food and non-food product categories. Our vision is to make a positive contribution to the industry and community. Leveraging on our competitive advantage we strive to bring value to our business partners and bring to market new product innovation, best quality products with proven safety, benefits and efficacy at the best price.
Job Scope: Marketing Executive
Market Research
Competitive Analysis
Product Innovation
Ingredients
Regulatory Compliance
Trend
Product Marketing
Labels
Social Media
Marketing Strategy
B2B Marketing
FMCG
Marketing Communications
Brand Management
Pricing
Content Development
Trade Marketing