Director (Customer Experience) - Singapore - SOURCEO PTE. LTD.
Description
Responsibilities:
Sales:
Responsible for the development and execution of an end to end sales cycle, across new client acquisition.
- Prospecting and qualification of prospects
- Lead generation and qualification of leads
- Buyer conversion on a monthly and quarterly basis
- Conduct pre sales activities based on recommended strategies
- Client acquisition will be targeted in line with business objectives.
- Marketing: Responsible for the development of marketing collateral and website content in order to grow the business's digital presence
- Continuous improvement of the company's digital marketing strategy
- Utilise marketing strategies to ultimately drive growth of leads and sales revenue
- Development of inbound marketing campaigns
- Development of marketing collaterals and materials
- Customer Success &
Account Management:
Set the overall vision and strategic plan for the Account Management function, focusing on driving product adoption, leading a positive customer experience, and driving growth through gross renewals and net retention improvements.
- Reduce churn and drive new business growth through greater advocacy and reference ability
- Define and optimise customer lifecycle by driving programs and initiatives to improve engagement approaches based on customer segmentation and leading a culture of continuous improvement
- Expand our revenue in accounts through new sales and upsell opportunities
- Reduce churn and drive new business growth through greater advocacy and referenceability
- Address escalated client issues with speed and urgency, orchestrating resources across the company as appropriate
Requirements:
- Clear experience and achievements across Sales, Marketing & Account Management
- Proven experience leading teams, driving new and expansion sales, driving software adoption and leveraging customer success best practices
- Proven ability to develop strategies, translate them into initiatives and track successful delivery, especially when concerned with marketing strategy.
- Demonstrated operational excellence in analytical thinking, process development and improvement, problem solving, communication, delegation and planning
- Able to be flexible and agile in responding to evolving business priorities and dealing with ambiguity
- Able to collaborate across the organisation and with external stakeholders
- Experience successfully working with senior (Clevel) executives
- Holds strong operational skills that will drive organisational efficiencies and customer satisfaction
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