Digital Marketing Executive - Singapore - Onsen Retreat And Spa (singapore) Pte. Ltd.

Description

Job Description:

We are seeking a dynamic and creative Marketing Executive specializing in Beauty and Wellness to join our team. The ideal candidate will have a passion for the beauty and wellness industry, along with a proven track record of developing and implementing successful marketing strategies. As a Marketing Executive, you will play a key role in promoting our brand, increasing customer engagement, and driving revenue growth.

Responsibilities:

1. Develop and Implement Marketing Strategies:

Create and execute comprehensive marketing plans to promote beauty and wellness products/services.

Collaborate with cross-functional teams to ensure alignment with overall business objectives.

2. Brand Promotion:

Build and maintain a strong brand presence in the beauty and wellness market.

Develop and implement campaigns to enhance brand awareness and perception.

3. Digital Marketing:

Oversee digital marketing initiatives, including social media campaigns, email marketing, and online advertising.

Analyse and optimize digital marketing efforts to ensure maximum reach and engagement.

4. Content Creation:

Generate compelling and relevant content for various channels, including social media, blogs, and newsletters.

Ensure content aligns with brand messaging and resonates with the target audience.

5. Market Research:

Stay updated on industry trends, competitor activities, and consumer preferences.

Use market insights to inform marketing strategies and identify new opportunities.

6. Collaboration with Influencers:

Identify and build relationships with influencers in the beauty and wellness space.

Execute influencer marketing campaigns to amplify brand reach.

7. Event Management:

Plan and execute events, product launches, and promotional activities.

Coordinate with relevant teams to ensure seamless execution.

8. Analytics and Reporting:

Monitor and analyse the performance of marketing campaigns.

Provide regular reports and insights to management, recommending improvements where necessary.

Requirements:

Diploma Advanced/Higher/Graduate Diploma/Bachelor's Degree in Marketing/Media/Business or related field.

Proven experience as a Marketing Executive in the beauty and wellness, preferably in retail / hospitality industry.

Strong understanding of beauty and wellness trends, products, and services.

Excellent communication and interpersonal skills.

Creative mindset with the ability to think outside the box.

Proficiency in digital marketing tools and platforms.

Strong analytical skills with the ability to interpret data and make data-driven decisions.

Ability to multitask and work in a fast-paced environment.

Able to start work immediately or within a short notice.

If you are passionate about marketing and eager to contribute to the success of a thriving beauty and wellness spa, we would love to hear from you. Please submit your resume, a cover letter detailing your relevant experience, and any portfolio or examples of previous successful marketing campaigns to