Strategic Marketing Intern - Singapore - BRC GLOBAL ROLLS PTE. LTD.

BRC GLOBAL ROLLS PTE. LTD.

Verified Company

Singapore

2 weeks ago

Posted by:

Wei Jie

beBee Recruiter

Description

**Internship Period : Jun - Dec (6 months)

Strategic Marketing Intern
We are seeking a motivated and detail-oriented Strategic Marketing Intern to join our dynamic marketing team.

This internship offers a unique opportunity to gain practical experience in a dynamic and innovative company that pioneers the future of precision engineering in the steel industry.

Key Responsibilities
As a Strategic Marketing Intern, you will be tasked to do the following:

1. Market Research**- Research information on BRC target markets, key customers, and competitors primarily using secondary database sources.

Gather data from internal stakeholders to understand market trends, customer preferences, and competitor strategies.

2. Market Analysis**- Define BRC's target markets based on market segmentation criteria and identify barriers to entry into selected target markets.

Determine the size of the target market and assess its growth potential.
Conduct a thorough analysis of the competitive landscape.

3. Pricing Data Analysis**- Perform data preparation and analysis of pricing databases to understand pricing dynamics and trends.

Assist in analysing pricing data to optimize pricing strategies and increase revenue.

4. Pricing Optimization**- Conduct price elasticity analysis and customer segmentation analysis to identify opportunities for pricing optimization.

Utilize pricing analytics and methodologies to enhance pricing effectiveness and maximize profitability.

5. Ad Hoc Projects**- Participate in other ad hoc projects or initiatives as assigned by the marketing team or management.

6. Internship Presentation**- Prepare and deliver a presentation on BRC, which may include research on the business, products, marketing strategies, etc.

Select a topic of interest related to BRC and present to the management team.
The research and presentation component constitutes 25% of the internship's overall program in BRC.

Requirements:

Currently pursuing a degree in business, marketing, or a related field.
Excellent written and verbal communication skills, with a keen eye for detail.
Display enthusiasm, a team player and able to collaborate with various teams and stakeholders.
Strong creative thinking and problemsolving abilities.
Proficiency in MS Office (e.g., Excel and PowerPoint, experience Power BI and Tableau will be an added advantage.)
Knowledge of data flow and concepts is a plus point. Interns are required to commit to the full internship schedule.

Duration and Benefits
This internship opportunity is available for the specified duration and offers valuable hands-on experience in a dynamic industry.

You will have the chance to work with a supportive team, gain insights into BRC, and contribute to meaningful projects that impact the company's growth.

We provide a stipend and a conducive learning environment that nurtures personal and professional development.

Internship Period :
Jun - Dec (6 months)

Monthly Allowance :
S$1,400

Working hours : 9.00am - 6.00pm (Mon-Fri)

Work Location :
Walking distance from Tanjong Pagar MRT

Address :
BRC Global Rolls Pte. Ltd.

3 Anson Road, Springleaf Tower, #20-01A, Singapore 079909