Marketing Analyst - Singapore - Zeno Group

Zeno Group

Verified Company

Singapore

3 weeks ago

Posted by:

Wei Jie

beBee Recruiter

Description

Zeno Group Singapore has a mantra: "Fearless work for Fearless Clients". An integrated, digital-social by design agency, we produce creative campaigns for local, regional and global clients.

In doing so, we solve business problems and help our client navigate a never-evolving landscape through a unique blend of creativity and technology.

We are looking for a problem solver, someone who has passion for modern marketing.

As a Marketing Analyst, you will be responsible for managing all ongoing data and analytics need for our client business with a focus on integrated communications.

You will be responsible for working as part of a team of analysts working on various client projects serving both internal stakeholders and external clients across Asia.

You will work well in an entrepreneurial environment, be keen to innovate, and be capable of melding social listening, media monitoring and digital analytics together.

In addition, you will help to evolve the data and intelligence offering to improve Zeno's products and services.

Responsibilities:_

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Provide research intelligence and actionable insights for different use cases by employing marketing tools.
Utilize social listening tools for eventbased reporting and adhoc reporting of predetermined key topics.
Manage, organize, and present data from various sources (media, social, web, paid social, etc.) developing and delivering both regular and adhoc reports for leadership.
Creating and managing dashboards.
Stay abreast on best practices and latest trends in social media, digital marketing, web analytics, SEO, SEM, digital content and campaign management.
Attain proficiency in available tools to subsequently evangelize said tools to colleagues and stakeholders.
Qualifications:_

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Bachelor's degree in business, marketing or related fields
Fresh graduates with 1 year experience are welcome to apply
Experienced in social analytics, media monitoring and using social measurement tools such as Sysomos, Brandwatch, Digimind, Crimson Hexagon for analysis
Working knowledge of data mining concepts: predictive analytics, mapping, collecting data from multiple data systems a plus
Strong understanding of social media platforms like Facebook, Instagram and Twitter
Proficient in Boolean, keyword management, data validation, and data cleansing
Demonstrate strong understanding of English language as mandatory requirement
Fluent in other languages used in APAC will be highly valued
Excellent presentation and communication skills
Strong analytical skills. Must be able to analyze information at both a macro level and a more detailed level and make strategic recommendations
Excellent team player