Social Media Executive - Singapore - Lakeside Family Services

Description

Job Responsibilities:

• Develop and implement compelling content that is in line with the communications strategies to enhance digital presence.

• Manage social media platforms of the department.

• Create brand awareness to gain audience attention.

• Able to understand digital marking data and develop stories across various data sets.

• Content calendar planning and execution for all online content (i.e. Instagram, Tick Tok)

• Able to dive into social media analytics in order to gather actionable insights and generate reports.

• Develop and execute review strategies (photo, video, written) across multiple social media channels

• Perform research on current benchmark trends and audience preferences

Job Requirements:

• Minimum Polytechnic qualification in media production & design, Mass Comms or Marketing background.

• Diligent

• Attention to details

• Good multi-tasking and organisational skills

• Collaborative and teamwork skills

• Proficiency in developing compelling digital and social copies

• Familiar with video and photo editing software, such as iMovie, CapCut, Adobe

Photoshop and etc.

• Good writing and verbal communication skills

• Working and technical knowledge of media planning with good understanding of digital landscape.