Vice President, Search Content Marketing, Consumer Banking Group - Singapore - DBS

    DBS
    DBS Singapore

    3 days ago

    Marketing / Advertising / Public Relations
    Description
    Job Description

    We are seeking a trailblazer in search and SEO to join our team as Vice President, Search Content Marketing, Consumer Banking Group. You will be responsible for defining how consumers discover and engage with DBS consumer banking solutions through organic and paid search.

    • Develop and execute comprehensive SEO strategies that consider traditional search engines and generative AI platforms.
    • Optimize website content, structure, metadata, and schema markup for both traditional search and AI-powered summarization.
    • Collaborate with external agencies to develop advanced SEO strategies aligned with the latest advancements in AI-driven search.

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