Marketing, Client - Singapore - RICHEMONT LUXURY (SINGAPORE) PTE. LTD.

RICHEMONT LUXURY (SINGAPORE) PTE. LTD.

Verified Company

Singapore

1 week ago

Posted by:

Wei Jie

beBee Recruiter

Description

« Always do better than necessary »is not only our founder's motto; it is also the mindset that drives us every day to do what has never been done before
**Have you ever thought about becoming a member of the Piaget Family?

If you are:

A Marketing expert with a strong creative mindset and entrepreneur spirit
A strategic thinker who likes to setup a roadmap and implement concrete action plans
A team player who likes to work with crossfunctional teams
A true leader and coach

Then you must be the right talent to join Piaget as Marketing, Client & Communication Director SEAO to be based in Singapore

Position Summary:

Responsible for building marketing, client & communication strategies of Piaget in SEAO region supporting business objectives as well as longterm brand building
Overseeing 5 key Client Engagement touchpoints: Communication (Digital, media & PR), Client, Ebusiness, Visual Merchandising & Events.
Key missions includes:

- developing Marketing programs leveraging competitive analysis & market intelligence,
- maximising communications investments with a specific focus on digital channels,
- developing client experiences to drive recruitment and retention,
- accelerating ecommerce,
- strengthening product strategic development,
- while ensuring close monitoring of A&P budgets.

An innovative marketing leader with a strong strategic, clientcentric and digital mindset with track record of brand building and/or brand repositioning.
Ideally luxury industry background, with local market understanding and able to work in a multicultural environment.

Detailed responsibilities:

Defines local Marketing, Client and Communication strategy in line with international guidelines ensuring the specific adaptation to local context and challenges.
Develop and execute highly effective 360 Marketing plans, with the objective to increase the Maison awareness and strengthen the Maison reputation.
Manages A&P budget with the responsibility to optimize its mix and split, to drive higher revenue for the organization.
Communication (Digital, media & PR): implements the Maison image and guidelines through media & PR plans definition. Interacts with local press & influencers. Is responsible for the ROI on communication tools through performance monitoring tools and competitors analysis.
Ebusiness: responsible for Singapore and Australia ecommerce website. Establish together with Regional & HQ teams action plans to develop sales and ensure strong visibility of ecommerce platform.
Event: responsible for the vision, strategy and leadership of all aspects of event planning and production (inboutique as well as external events). Ensure all aspects of the events are delivered on time an onbudget, with highquality and flawless execution.
Visual Merchandising: responsible for elevating brand equity and positioning through unique and inspiring visual display and creative elements for windows, interiors, event spaces/ promotion areas, special projects and inboutique animations.
Client/

CRM:
create and implement focused and measurable Client marketing strategies, focusing on long-term consumer engagement.

Marketing : accountable for local product strategy, with a focus on local actions to support Sales Staff and develop turnover.
Work closely with the Commercial & Operations teams, as well HQ Marketing, Client and communications teams.
Oversee a team of 5 people: designs the optimum organization, recruits the right profiles and ensures proactively talent pipeline in his/her organization. Drives performance and compensation management, ensures people development (career committees, midvear discussions, training & development plans), motivates and reinforces engagement.

Required Competencies:

S/he shall be abe to deal effectively across all levels of the organization, with the ability to influence and effect change.
S/he will be able to operate effectively crossfunctionally,
Entrepreneurspirit is a must and derive satisfaction from winning results.