Amber koh

We're living in an exhilarating time where you can reach millions of people through so many different channels. That being said, to build a brand, you need to identify the right audience and craft the right story.

Marketing and Communications Intern (Jan 2023- July 2023), Johnson Controls.
Currently a member of the Asia Pacific Marketing and Communications Team, I was excited about the opportunity to work in diverse cultural contexts. This role allowed me to unleash my creativity by crafting compelling stories across different internal and external channels. I provided valuable support to the manager in various tasks and collaborated closely with teams in APAC and Singapore to develop impactful communication materials. Additionally, I contributed to the success of large-scale trade events, internal webinars, and live broadcasts by offering marketing and communications assistance. Creating engaging employee communications that aligned with our business goals was a key responsibility, and I coordinated with stakeholders throughout APAC. I was always ready to take on ad-hoc assignments whenever necessary, showcasing my flexibility and dedication to the team's success.

Marketing Executive (July 2022 – Oct 2022), Mode Aesthetics

Throughout my experience, I have consistently demonstrated my ability to develop and implement effective marketing strategies that drive brand visibility and fuel business growth. I have successfully liaised with agencies and partners, fostering collaborative relationships to deliver impactful campaign work. By executing media advertising campaigns and organizing engaging events, I have effectively generated interest and raised awareness about products and services. With expertise in social media management and EDM marketing, I have engaged and nurtured target audiences through strategic online channels. Additionally, I have executed comprehensive online and offline marketing and promotional campaigns, resulting in the generation of high-quality leads and impressive conversion rates. My track record showcases my proficiency in developing sound marketing strategies and my dedication to achieving measurable results.

Call Operator (Aug 2020 – Feb 2022), Ministry of Manpower
With a strong background in a high-pressure call center environment, I have developed exceptional skills in multitasking and resolving client issues, particularly those related to Covid, in a rapid and efficient manner. I am proficient in maintaining databases, providing administrative support, and utilizing advanced Excel functions to produce accurate and insightful monthly performance reports. As a systematic professional, I have a wealth of experience handling confidential and sensitive documents with utmost care and discretion. My track record showcases my ability to thrive in challenging environments while ensuring the highest level of confidentiality and professionalism.

Graduated from Murdoch University with a Bachelor of Business in Management and Marketing.