Amelia Lee

Social media marketer with 2 years of experience in implementing and
developing marketing campaign strategies for F&B, wellness and
female lifestyle brands. I am looking to leverage my skillsets and
experience to contribute to this role to my best efforts.

Marketing Executive at The Ritual Collective

• Oversaw and created social media content for three different portfolios with a combined audience of over 27,000 followers. (@theritual.sg, @botany.sg, @wellcollective.sg)
• Increased Instagram followings for @theritual.sg by 143% in 11 months and @wellcollective.sg by 16% in 1.5 months.
• Created/ curated content for beauty portfolios like @aurawellness.sg, @nakedblendofficial, 
  @mskinny.sg.
• Designed and developed organic and paid media campaigns resulting in increase in traffic and sales, leading to the opening of 2 other new concepts within a year.
• Pitched, developed and produced short video content resulting in up to 400% increase in organic engagement.
• Initiated and executed user engagement and digital communication initiatives, such as giveaways that boosted engagement by 200% in a week.
• Created a consistent visual messaging by shooting and editing quality photos and short videos that help them gain more conversions
• Managed all collaborations and event enquiries.
   

Kaplan Singapore

Digital Marketing Diploma in 2022