Chloe Lim

Multidisciplinary Brand & Visual Designer with 4+ years’ experience crafting strategic and emotionally engaging brand narratives across digital, motion, and print. Proven expertise in leading cross-functional campaign ideation and execution, developing creative content across Southeast Asian markets (SG, MY, HK, VN). Adept in art direction, motion content development, and digital marketing visuals for brand campaigns, social activations, and product storytelling. Known for balancing creative vision with market insight, and driving consistency across platforms and audiences.

Creative and detail-oriented Graphic Designer with 4+ years of experience across lifestyle, F&B, and wellness brands. Skilled in crafting visual campaigns, branding assets, and digital content tailored for social media, e-commerce, and print. Proficient in Adobe Creative Suite and Figma, with a strong eye for layout, typography, and storytelling. Proven ability to lead design from concept to execution while collaborating cross-functionally with marketing, content, and product teams to deliver engaging and brand-consistent visuals.

Bachelor’s Degree in Graphic Design and Multimedia from Universiti Tunku Abdul Rahman (UTAR), Sungai Long Campus. Trained in design fundamentals, branding, visual communication, UI/UX, and motion graphics, with hands-on experience in Adobe Creative Suite, typography, and design thinking. Developed a strong foundation in both digital and print design practices.