Deepak Sood

Pricing and Revenue Management Strategist

• Owned P&L size USD $4 Billion. Revenue, Margin Forecast, Market Share, Financial Planning and Analysis

• Headed APAC Go-To-Market Strategy and E-Commerce complex projects by appropriate execution of Business Development, Sales, Business Strategy, Business Planning and Product Marketing plans

• Developed and Executed End Customer, Distribution and Channel Partner Strategies, driving execution towards an increased share of wallet and improved profitability

• Proven Change Management and Sales Operations Transformation Expert - Extensive experience in building processes, guidelines and frameworks from scratch. 

• Implemented Pricing technology, CRM Tools and Business – Sales Intelligence Analytics to drive improved Sales productivity and effectiveness

• Managed complex Pricing and Revenue Transformation projects in subject matter of Traditional Go-To- Market and E-Commerce related Route to Market strategies through appropriate segmentation based on Geography, Customer and Willingness to pay along with Product Marketing and Discounting plans.

• Deep expertise in Set up and implementing Deal Desk Management, Governance principles around Deal Pricing Approval matrix & Rebate payout Frameworks as well as CRM and Pricing analytics driving Win/Loss Probabilistic Models to ensure sustainable and profitable operations of the organization 

• Hands on experience of driving Change management through implementation of Pricing and CRM/CRM Analytics. 

• Set up Sales Operations workflows translating to maximizing the revenues and improving the customer experience by reduced lead times thanks to automating pricing workflows and discounting approvals

MBA with Electronics and Communications Engineering