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Leonard Chong

Leonard Chong

Aspiring Advertiser/Marketer
Singapore

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About Leonard Chong:

Hey there! I'm a dynamic professional with a passion for the advertising industry. Currently pursuing a BSc in Business and Management at the University of London, I'm eager to bring my management skills to the table. From my internship at Havas Group, where I handled key accounts like KFC and Far East Hospitality Hotels, to my role at NETS as a Strategic Marketing Intern, I've experienced the excitement of being part of compelling campaigns. With a knack for organization, a dash of quirkiness, and a love for all things creative, I'm ready to make my mark in the advertising world. Let's create something amazing together!

Experience

  1. Havas Group (Socialyse) | Project Management Intern | Jul 2022 – Dec 2022

During my internship at Socialyse, I dove headfirst into the world of project management. I supported the team in planning, organizing, and tracking project schedules, ensuring smooth day-to-day account operations. Collaborating closely with Client Servicing and Creatives, I gained a deep understanding of the advertising industry and workflow management, and identified opportunities to improve efficiency. With key accounts such as NETS, Far East Hospitality, and KFC under my belt, I honed my skills in managing diverse projects. Utilizing project management software like ClickUp, I thrived in the fast-paced environment of a creative agency while navigating the media landscape in Singapore.

  1. NETS | Strategic Marketing Intern / Temp Staff | Sep 2018 – Jun 2019

At NETS, I embarked on a dynamic role as a Strategic Marketing Intern and temporary staff member. Taking on various marketing initiatives, I had the opportunity to spearhead projects and make a tangible impact. One notable effort was the coordination and establishment of relationships between three merchant industries for a 3-month promotional campaign called NETS IT! Additionally, I played a pivotal role in the company's brand refresh campaign. From developing the first Marketing Plan to creating the Marketing Approval Process, I showcased my strategic thinking and problem-solving skills. Moreover, I organized a successful professional networking cocktail event in collaboration with Warner Music Singapore, featuring a concert by Josh Groban.

Education

  • BSc (Hons) Business and Management in University of London
  • Diploma in Business Studies, specialized in Human Capital Management, in Ngee Ann Polytechnic

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