About Priyam Biren Desai:
I am a Graphic Designer from Singapore. I approach my work as a creative partner, collaborating with clients to achieve an ideal outcome. I have been in the field for 3 years, with 1 year of experience as an Jr. Art Director in Advertising.
Experience
While I was a Jr. Art Director at Wunderman Thompson, I played an involved role in the creative team. I had the privilege of leading art direction and execution for year round campaigns, including those for well-known brands like Huggies, Kotex, and Abbott's Ensure. Notably, I was instrumental in winning new clients through successful pitches, such as ICA, SGSecure, and Kelloggs.
My responsibilities were diverse, encompassing everything from crafting strategic approaches to hands-on tasks like illustration, mood board creation, mock-ups, and the finalization of assets such as KVs, TVCs, Banners, Videos and Social Media content. Collaboration was key, as I worked closely with cross-functional teams, including motion graphics, production, and costing, to ensure the delivery of content that exceeded our clients' expectations. This experience solidified my expertise in art direction, strategy development, and creative teamwork, setting a strong foundation for my career in the creative industry.
Education
I graduated with First Class Honours in Visual Communication from Coventry University.
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