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Accounting / Finance
Yi Pei Chuah

Yi Pei Chuah

Financial and Pricing Analyst


About Yi Pei Chuah:

Innovative finance enthusiast with pricing experience in fast-paced semiconductor and tech MNCs. Specialises in deal management and governance, sales operations support and non-standard deal structuring of B2B businesses. A good problem solver with great adaptability and international exposure, enjoy working in a high-pace and dynamic environment.


Financial and Pricing Analyst (Regional Deal Desk) 04.2022 - present 

Fujifilm Business Innovation, APAC Singapore  Manage complex, non-standard deal RFPs with multiple cross-functional partners  Continuously develop financial models with multiple scenarios and pricing strategies to ensure competitive advantage in meeting customer's needs and ensuring profitable contracts for the company  Advise sales on deal structure, pricing strategies, commercial terms and prepare P&L analysis to management for internal approvals  Develop win-win customer proposals for sales while continuing to meet company revenue and profitability goals  Put together pricing analysis and evaluate the effectiveness of pricing strategies  Provide input for developing and supports implementation of pricing strategies, processes, models and tools  Partner and work closely with cross-functional teams (Solution Architects, Sales, Legal, Commercial, Finance) for proposal and deal structuring  Support bid lead throughout the bid pursuit processes by identifying pricing options for internal stakeholder acceptance  Support the contracting of awarded bid projects, agreements drafting and handover of regional governance to local operating companies


Technische Hochschule N ü rnberg Georg Simon Ohm, Germany

Master’s Degree in International Finance and Economics

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