Zaw Win Han

Head of eCommerce | Impact Lifestyle Inc. Pte Ltd 

• Spearheaded the development and execution of a comprehensive eCommerce strategy, resulting in a 174% increase in online sales within the first 2 years.
• Implemented innovative digital marketing campaigns on marketplaces to drive traffic and improve conversion rates, leading to a 1376% growth in customer acquisition.
• Managed a team of eCommerce professionals to optimize website functionality, improve user experience, and enhance overall online performance.
• Established key partnerships with third-party vendors and negotiated favorable terms to expand product offerings and increase revenue streams.
• Clinched Top 1 Store in Kids School Bag Category in Lazada for Ergoworks LazMall and Top 5 for Impact Lifestyle Inc Pte Ltd Store in 2023.

Ecommerce Manager | MacLink Pte. Ltd. 

• Developed and implemented sales campaigns to drive eCommerce revenue growth, resulting in a 200% increase in sales revenue over a two-year period.
• Collaborated with eCommerce platforms’ managers to devise and execute sales and growth strategies, achieving a 1 million increase in organic reach within 2 years.
• Grew followers by over 3,000 for Devia Brand and MacLink Lazada, Shopee, Amazon, and Qoo10
• Successfully onboarded 20 new eCommerce stores on Lazada, Shopee, iShopChangi, and Food Panda within a year
• Oversaw online store operations on various platforms including Lazada, Shopee, iShopChangi, Amazon Vendor, and Qoo10
• Conducted negotiations with eCommerce account managers and handled retail outlet customer inquiries.
• Managed a total of 4 physical stores, overseeing sales, customer service, part-time staff, stock replenishment, daily operations, and settlements.
• Achieved a 35% increase in sales revenue across 4 outlets within a year, while also boosting customer retention and inquiry rates by 200%

Event Organiser | The Envoy Bar & Restaurant 

• Orchestrated and executed a total of 10 booths at AVA NYE Music Festivals, overseeing a crowd of over 15,000 attendees with a return on investment of 7
• Negotiated and collaborated with diverse stakeholders including investors, vendors, suppliers, supervisors, and bartenders.
• Developed a detailed cost projection and budget allocation process resulting in a one-night profit of six figures.
• Managed operations schedules and part-time staff to ensure objectives were achieved within designated timelines.
• Led venue selection, site inspections, and logistical arrangements to enhance attendee experience and uphold health and safety standards.
• Conducted post-event evaluations, collected feedback, and analyzed data to identify areas for improvement and implement strategies for future events.

EDUCATION

04/2020 – 05/2024

Business | Certificate in Sustainable Business Strategy

Harvard Business School Online

07/2018 – 07/2019

Business | Bachelor of Commerce

(Marketing & Management)

University of Wollongong, Australia

04/2017 – 04/2018

Business | Diploma in Business Administration

PSB Academy, Singapore