Business Development Director, Asia - Singapore - MOET HENNESSY ASIA PACIFIC PTE. LTD.
Description
Reporting to the Estate & Wines (E&W) Managing Director, the Business Development Director, Asia is responsible for the business growth of E&W brands in the APAC region through effective implementation of Brand Strategies.
He/she ensures delivery of sales and profit contribution in line with the brands' budget through the Moët Hennessy network of affiliate companies.
Drive Commercial growth & development
- Work closely with Markets to build and implement strategies that drive business development, enhance brand penetration and prioritize Brands
- Work with Markets to analyze and review Pricing, Brand Positioning, Portfolio, Distribution Penetration and Channel Mix and
- Manage P&L of E&W brands of each market
Execute business reviews and analysis
- Conduct regular Business Reviews as well as assessments of risks and opportunities
- Track marketing activity of E&W Brands and the competition in Region/Markets
- Monitor all relevant competitor activity and reporting
Implement Marketing and Communication Programs
- Work with Region/ Markets on Brand Plan Development and annual Winemaker travel programmes
- Collaborate with E&W Marketing Team to develop new and compelling marketing and promotional concepts for trade, media and consumers
- Act as an Ambassador for E&W in Region/Markets, participating as a host for wine events (trade and consumer), creating excitement and awareness of E&W amongst distribution teams.
Operations, Reporting & Projects
- Work closely with all partners to manage allocations by Markets
- Actively participate in Budget forecast and submissions, aligning it with E&W strategy on Asia
- Prepare quarterly reporting to E&W Managing Director on all aspects of business in Asia
- Monitor and manage business operation expenses
- Represent E&W on transversal projects with crossfunctional, regional or global teams
Requirements:
- Degree qualifications in Marketing or Business
- At least 15 years' relevant experience in Business Development / Marketing &/or Sales
- Industry experience in Wine & Spirits, Perfumes & Cosmetics or Luxury Goods is a plus
- WSET Certification is a strong advantage
- Good understanding of the Asian Market & Culture
- Strong sales and business acumen, analytical and presentation skills
- Excellent communicator with strong interpersonal relationships
- Strong customer focus, action orientated and be able to plan and set priority for strategies.
- Solid problem solving, negotiation and communications skills
- Fluent in English with proficiency in other language(s) will be an advantage
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