- Develop annual marketing plan in consultation with marketing and sales leaders based on local market requirements and sales revenue target.
- Collaborate with regional sales and marketing leaders, support quarterly sales pipeline and revenue goals by developing and executing lead generation in the Channel, Enterprise, and SMB sectors.
- Work with channel partners on enablement, solution awareness, demand generation, sales promotion, incentives, and software trial in the region through MDF programs.
- Responsible for APAC Sports Sponsorship program, planning and executing online and offline activation activities.
- Influence regional digital demand generation campaigns integrating across all channels in content syndication, social media, video marketing, key influencers, and analyst relations program.
- Monitor the competitive environment, stay connected on top trends and industry dynamics to continually define relevant opportunities and recommendations to drive the business.
- Manage local marketing budget, ensure campaign hygiene in CRM and hold regular review for optimisation with Marketing VP including sales team.
- Stay informed about industry trends, competitive landscape, and emerging technologies to identify new opportunities and best practices for demand generation.
- Represent TeamViewer at industry events, conferences, and webinars to promote brand awareness and generate leads.
- Support local PR, work closely with local agency.
- Maintain up-to-date marketing customer, prospect, and partner lists for the region.
- Bachelor's degree in marketing, business, or a related field; MBA or equivalent experience is a plus.
- Proven experience in demand generation, marketing, or related roles, preferably within the technology/software industry.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce) is highly desirable.
- Excellent project management skills with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Analytical mindset with proficiency in data analysis, reporting, and performance measurement to drive data-driven decision-making.
- Strong communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams and external stakeholders.
- Results-oriented mindset with a track record of delivering measurable results and achieving targets.
- Fluency in English; proficiency in additional languages spoken in the ASEAN & GC region is a plus.
- Willingness to travel occasionally within the region for events and meetings.
- Contract location is Singapore (Hybrid work arrangement)
- Some interstate and international travel is required.
- Competitive compensation package including company bonus, stock-based options, and regular salary reviews.
- Opportunity to attend events including the F1 and Manchester United games.
- Enjoy flexible working arrangements with our optional hybrid work from home program.
- Help us celebrate diversity; our APAC team come from 22 different nationalities.
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Channel Demand Generation Manager ASEAN, GC - Singapur, Singapore - TeamViewer
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