- Conduct in-depth analysis to shape growth marketing strategies and deliver data-driven recommendations.
- Generate actionable insights from user-level behavioral data across various platforms.
- Create full-funnel view of customer from various off/ on platform data sources.
- Develop predictive models to forecast marketing performance and customer behavior impacts, enabling data-driven decision-making and optimization of growth marketing strategies.
- Collaborate with Performance Marketing and Retention & Engagement teams to gather reporting requirements and ensure smooth data flow.
- Developdetailed reports and analyses for leadership presentations.
- Collaborate with Data Science and Business Leaders to enhance testing practices and implement advanced measurement tools.
- Develop and align analytical models to assess marketing program performance and customer behavior impacts.
- Work with growth marketing team to track performance of and drive effectiveness of various Test & Learn initiatives across entire customer funnel.
- Support performance & retention marketers inoptimizing campaigns across various channels.
- Collaborate & partner with key global counterparts to gather best practices and lead customized local implementations.
- Cultivate a collaborative learning environment within the team to enhance capabilities.
- Bachelor's degree or greater in quantitative field of study (Computer Science, Engineering, Mathematics, Statistics, Finance, etc.)
- Strong data analysis background of 6+ years across consulting/banking/analytics.
- Ability to work with disparate data sets, sources, formats, etc.
- Track record of partnering with and influencing business teams to better results
- Must handle multiple tasks with changing priorities from various stakeholders
- Must be able to work independently and communicate effectively
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5 days ago
Description
Who We Are...
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the bringing our characters to life, the bringing them to your living rooms and the creating what's next...
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Warner Bros. Discovery is a leading media and entertainment company that creates and distributes premium and popular content from a diverse array of talented storytellers and journalists to global audiences through its consumer brands including Discovery Channel, Max, discovery+, HBO, HBO Go, CNN, DC, Eurosport, HGTV, Food Network, TLC, New Line, Cartoon Network, Adult Swim, Turner Classic Movies and others.
Your new role
The ideal candidate will spearhead the expansion of Warner Bros. Discovery's streaming DTC business across the Asia-Pacific region. This role entails crafting a comprehensive understanding of customer insights and analytics, encompassing performance, lifecycle, engagementand retention drivers. By developing predictive models and transforming intricate data into actionable insights, the candidate will create compelling storytelling dashboards and visualizations. These efforts will directly contribute to measurable growth in customer acquisition, engagement, and retention metrics.
Your Role Accountabilities
Qualifications & Experience
WarnerBros. Discovery is an equal opportunity employer. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
How We Get Things Done...
This last bit is probably the most important Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
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