- Develop, implement, and manage Google Ads campaigns, including search, display, and video ads
- Conduct keyword research and selection for pay-per-click (
PPC) campaigns and
SEO initiatives - Analyze campaign performance and adjust strategies to maximize return on ad spend (ROAS)
- Manage a substantial advertising budget effectively, ensuring maximum ROI.
- Monitor and report on campaign results, providing actionable insights and recommendations
- Stay up-to-date with the latest Google Ads features and best practices
- Collaborate with other marketing team members to align Google Ads strategies with overall marketing goals
- Ensure all Google advertising initiatives align with brand messaging and company objectives
- Proven work experience as a Google Ads Specialist or similar role
- Solid understanding and experience with Google Ads (including search, display, and YouTube)
- Experience managing $30,000 - $50,000 advertising budget with a focus on delivering 4-5x ROAS
- Strong analytical skills and experience with Google Analytics and other relevant tools
- Ability to translate complex data into actionable campaign improvements
- Strong attention to detail and ability to work under tight deadlines
- Strong verbal and written communication skills
- Bachelor's degree in Marketing or relevant field
- At least 2 years of professional working experience in Google Ads or
PPC advertising -
Google Ads Specialist
1 week ago
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Google Ads Specialist - Singapore - FIRSTCOM ACADEMY PTE. LTD.
Description
Roles & ResponsibilitiesPosition Overview: We are seeking a skilled and experienced Google Ads Specialist to join our dynamic marketing team. The ideal candidate will have a proven track record of managing effective Google Ads campaigns with a focus on maximizing ROI and driving conversions. You will be responsible for overseeing our Google advertising strategy, from conception to execution and analysis.
Key Responsibilities:
Qualifications:
Strong Attention To Detail
Analytical Skills
Marketing
Strategy
Keyword Research
Google Ads
Google Analytics
SEO
PPC