Marketing Automation Intern - Singapore - TÜV SÜD PSB Pte Ltd

TÜV SÜD PSB Pte Ltd Singapore

1 week ago

Internship

Description

MARKETING AUTOMATION INTERN

The Global Marketing Technology (MarTech) team is responsible for shaping the overall marketing technology at the enterprise level to improve the efficiency and effectiveness of marketing. The Marketing Automation intern will work closely with global and regional stakeholders to support the integration, execution and governance of global MarTech tools.

Key Responsibilities:

• Partake in meetings and discussions with the Global MarTech Team related to Global MarTech projects including evaluation, integration, testing, rollout and governance of global MarTech tools.

• Liaise and work closely with multiple MarTech agencies including MarTech consultants and software vendors to deliver on key project objectives.

• Work closely with Content and Campaign Marketing teams to understand their business requirements and lead bite-sized project tasks to drive a positive business outcome with marketing automation.

• Provide Level 1 support to a community of global MarTech users and foster communication across different markets to increase proficiency and adoption of key MarTech tools.

Learning Outcomes:

• Gain hands-on experience with automating marketing using tools such as Adobe Marketo, INXPO, OneTrust, Bynder.

• Gain insights into the strategy, management and execution of a global Marketing Technology Stack in a B2B environment.

• Gain working experience for project management and how to support stakeholders across multiple markets and functions.

• Gain practical insights into the operational challenges of the digitalisation of marketing and hands-on experience in resolving those challenges.

• Learn to communicate with cross-functional and senior stakeholders professionally and effectively across different markets.

Key Requirements:

• Result and service-oriented individual who possesses initiative, good written and verbal communication skills.

• A proactive team player with the ability to work independently in challenging projects and timelines.

• Positive attitude with excellent problem-solving skills.

• Enthusiastic and resourceful with a can-do attitude.

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