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    Senior Marketing Communication Executive - Singapore - ACER COMPUTER (SINGAPORE) PTE LTD

    ACER COMPUTER (SINGAPORE) PTE LTD
    ACER COMPUTER (SINGAPORE) PTE LTD Singapore

    1 week ago

    Default job background
    Description
    Roles & Responsibilities

    This person works closely with the sales and product marketing team and reports to the General Manger for Business & Marketing. He/she will be responsible for developing and implementing marketing strategies to promote our products/services to both businesses and consumers.

    Responsibilities include but not limited to:

    Campaign Planning and Execution

    • Plan and execute integrated marketing campaigns targeting both B2B and B2C audiences, including digital, social media, email, and traditional marketing channels.
    • Develop creative and compelling marketing content for both B2B and B2C audiences, including website content, blog posts, social media updates, and marketing collateral.
    • Achieve optimal storefront presence, conduct product training, and prepare for launches and other Acer events.
    • Execute marketing strategies to drive brand awareness, traffic and conversions to Acer e-store, social media, and e-commerce platform.
    • Analyse all digital campaigns key performance indexes to optimize investment.
    • Ensure consistent messaging and branding across all marketing channels and touchpoints.

    Regional Marketing

    • Assist the manager in the planning and execution of regional marketing activities.
    • Act as the main liaison with the regional marketing agencies.

    Budget Management

    • Manage marketing budgets for both B2B and B2C marketing activities, ensuring that resources are allocated effectively.
    • Responsible for claims submission and processes.

    Relevant Experience:

    • Minimum 3 years of experience.

    Basic Skills Required:

    • Diploma or Degree in Marketing or Mass Communications.
    • Strong understanding of B2B and B2C marketing strategies, channels, and best practices.
    • Excellent communication and writing skills, creative and resourceful, proactive and good time management
    • Knowledge in Adobe Photoshop and Illustrator.
    • Fast learner with ability to handle all operational aspects independently.
    • Good project management.
    Tell employers what skills you have

    sales brochures
    Budget Management
    Social Media Outreach
    Marketing Communications
    Marketing
    Events
    B2B
    Project Management
    Digital Marketing
    Illustrator
    Integrated Marketing
    Trade Marketing
    Writing Skills
    Adobe Photoshop
    Brand Awareness


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