Marketing Executive - Singapore - HUA HNG TRADING CO PTE. LTD.

HUA HNG TRADING CO PTE. LTD. Singapore

6 days ago

Description

Roles & Responsibilities

Job Responsibilities:

Digital Marketing

Develop digital marketing strategies and support the execution aligned with the brand's strategic direction and guidelines of the different business units
Coordinate social media marketing as an integrated component of the overall organizational marketing strategy
Create, curate, and maintain the digital presences of all business units
Ensure that all websites are optimized via SEO best practices

Marketing

Plan, develop and execute marketing strategies
Monitor the progress of campaigns using pre-defined metrics and measure the effectiveness of performance
Coordinate with operations and vendors to develop marketing activities and communications plan
Conduct market & consumer research and analysis to evaluate trends, brand awareness, and competition
Derive insights from research results to adjust branding and marketing strategies effectively to meet changing market and competitive conditions.
Write copy for diverse marketing distributions (brochures, posters, website material etc.)
Design marketing collaterals (in-store and OOH)

Community Engagement

Organise and assist in the execution of events & promotional activities, product launches
Liaise with strategic partners, sponsors and external vendors
Develop membership engagement strategies in line with organizational objectives
Support ad-hoc campaigns/ KOL campaign

Job Requirements:

Possess at least a Diploma or Degree in Marketing, Communications, or equivalent
Experience in Marketing, preferably in the Retail and/or F&B Industry.
Has experience in developing and implementing marketing strategies
Exhibit sound knowledge of strategic planning principles and marketing best practices
Be able to think out of the box, enjoy coming up with creative ideas and solutions
Be proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Display a high level of proficiency in designing and running Google ad campaigns and social marketing campaigns
Display a positive working attitude and excellent interpersonal skills
Possess strong organizational and time-management abilities
Has good presentation and strong communication skills (written and spoken)
Has good copy-writing and proof-reading skills
Able to manage own work without strict supervision, prioritize tasks and manage stakeholder expectations
Knowledge/ interest in plants and landscaping would be an advantage
Knowledge/ experience of OOH advertising is a plus

Working day(s) & Timing:

Monday - Friday: 9am - 6pm

Saturday: 9am - 1pm

Tell employers what skills you have

SEM
Social Media
Interpersonal Skills
Marketing Strategy
Marketing Communications
Adobe Creative Suite
Marketing
Digital Marketing
Illustrator
Photoshop
Communication Skills
Social Media Marketing
SEO
InDesign
Brochures
Web Analytics
Brand Awareness

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